Insights
How Human is Your Business?
Service Design and Transforming The Front Line - as published in the Service Design Network's 'Touchpoint' journal
Posted on October 13th 2010
Transforming Ourselves: Notes on the DMI Conference
This year’s DMI Europe Conference "Transforming Design" held in London on 6-7 September, provided a multitude of perspectives on the changes that design is undergoing and highlighted how much further we have to go.
Posted by Richard Eisermann on October 1st 2010
Great user experience is the key to success
Marketing Week interviews a group of leading experts in design and usability, including our very own Anja Klüver, on what makes a great online experience.
Posted on September 20th 2010
TfL and Barclays Cycle Hire: first ten days
London’s bike hire scheme has completed its first ten days of operations and seems to be poised for future greatness. Here are a few personal observations.
Posted by Richard Eisermann on August 10th 2010
How Social Media Has Made Brands Transparent
The team at Prospect have been immersed in all things social media recently, and in fine social media spirit, we’re delighted to share our insights.
Posted on August 3rd 2010
Insight 01: Air Travel and the Super-size Passengers
The ever-increasing number of individuals around the globe who are over-sized for the average airline seat will have a major impact on aircraft interior design. Two separate trends in body types, the larger passenger and the taller passenger, will require that airlines revisit their design approach and focus on people centred innovation to provide solutions.
Posted on May 18th 2010
Insight 02: Human Factors in Ultra-Long Haul Air Travel
It is generally agreed that non-stop flights to places like London - Sydney are well within the range of technical possibility, but the economics still prove elusive. As the industry and passengers work through the practical issues to make such "ultra-long haul" travel possible, what are the human factors and ergonomics that will be required to make passengers more comfortable without sacrificing yield?
Posted on May 17th 2010
Insight 03: Air Travel and Our Ageing Population
One of the most intriguing social and economic topics that will have a major impact on the future of most nations, regardless of geography, is the issue of an increasingly ageing population.
Posted on May 16th 2010
Insight 04: People Centred Design: Key to Sustainable Airports
Over the past few years, Sustainable Airports have been a headline topic in the United Kingdom, defined by two conflicting agendas: the push for growth in air transport and the impact such growth will have on people and planet.
Posted on May 15th 2010
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