New technology for England's attic
V and A V&A interactive information kiosks results
The V&A needed to find a new way of engaging visitors in the British Galleries.
Provide a series of interactive kiosks that would allow access to the collection in an enlightening and educational way.
Besides the BAFTA nomination, the project received numerous citations and awards, including a Silver in Interactive Media Design from ID Magazine.
The Victoria & Albert Museum was awarded a Heritage Lottery grant in 1999 to re-develop the British Galleries. With over £35m raised, this was to be the single largest re-development undertaken by the Museum in the last 150 years.
The Victoria & Albert Museum, the venerable London institution affectionately known as “the nation’s attic”, needed to get visitors excited about new educational materials.
Museum curators wanted to ensure that educational goals would be delivered via engaging and entertaining means. The design team responded by developing a suite of multi-media solutions that could be deployed throughout the museum on interactive kiosks.
Interactive opportunities were extracted from the vast educational content accessible to the museum. Concept prototypes were extensively tested by the V&A, using a range of audience types within a mocked-up British Galleries environment. The kiosks directly addressed latent user need for more entertaining museum experiences, whilst ensuring pedagogical integrity for the V&A. They dramatically improved the experience of visitors to the galleries, garnering critical praise on the way
The project received a BAFTA nomination for the “Best Use of Multimedia for Education Purposes” and The Times described the interactives as “genuinely illuminating.”
Chris Clegg, while designer at Oyster Partners
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