24 October 2016

DBA Design Effectiveness Award for Dimension Data!

Prospect and Dimension Data are thrilled to have won the prestigious and authoritative award, which recognises the real and measured benefits delivered by design and proving the value of design to business.

Dimension Data uses the power of technology to help organisations achieve great things in the digital era. As a member of the NTT Group, Dimension Data accelerates their clients’ ambitions through digital infrastructure, hybrid cloud, workspaces for tomorrow, and cybersecurity. With a turnover of USD 7.5 billion, offices in 58 countries, and 31,000 employees, Dimension Data has enjoyed sustained growth but recognised strong market shifts. Today’s clients want service capabilities that are more relevant to business problems they face every day. They’re seeking a new class of personalised service offerings focused on outcomes.

As organisations begin to re-focus their IT investments into digitalisation, Dimension Data required a new customer management platform which would completely reimagine its core support services to gain and retain clients and to streamline underlying operations and business processes.

“…To address this market shift, we need to modernise our service offers with value propositions and focus on driving technology adoption and consumption, together with analytics and insight capabilities that help clients to optimise their environments. Manage Centre is one of the core service design capabilities underpinning our next-generation of services, and with which we’re actively targeting this market opportunity. Now being deployed into our entire client base, with a capability roadmap to introduce enhanced capabilities to assist our clients optimise their IT operational environment, Manage Centre has rapidly become one of the fundamental toolsets within our services portfolio.”

John Andrews. Group Services Principal Product Portfolio Director, Dimension Data

The impacts generated have not only generated 515% growth in service revenue in only 14 months into a saturated market, 307% growth in clients, 579% increase in client online engagement amongst other notable impacts, but also supported a fundamental business transformation shift from an IT provider to a customer centric business partner.  

According to the DBA, “the awards demonstrate what is possible when the best business and design brains come together in true partnership; ambitions are raised, briefs are exceeded, targets are overshot, and, more importantly, genuine transformation is possible. Jobs are created, production costs are reduced, and customer behaviours are changed. These awards are the industry standard for assessing the true impact of effective design.”

“The 2017 shortlist of 42 winners has now been announced, after two rigorous rounds of judging by senior business figures from brands and organisations including Airbus, Deutsche Telekom, Diageo, Google, Guardian News and Media, ITV, Lego, PepsiCo, Volvo and more.

 For the second year, a third panel of judges, consisting of CEOs from globally renowned businesses such as Aston Martin's Chief Executive Officer Andrew Cooke, Entrepreneur Deborah Meaden and Warner Bros’ President & MD Josh Berger, will meet to deliberate and determine the winner of the Grand Prix award. The coveted Grand Prix award has been presented in recent years to companies including HM Government, BT, BEAR, Legal & General and MailOnline”


“The DBA Design Effectiveness Award winners demonstrate how design can add value in any category, any business or public service – from radically improving customer experience to transforming the performance of a company, from saving costs to saving lives – there is a place for design at the heart of any organisation.” Josh Berger, President and MD at Warner Bros



Read the full case study here